Sreeram SivaramakrishnanTelevision viewing can hurt the poorIncreased television viewing is pushing the poorest of the poor to make consumption choices that are detrimental to their welfare…Jun 1, 2021Jun 1, 2021
Sreeram SivaramakrishnanThe underrated world of B2B sales and marketingAmol Joshi with Sreeram S.Apr 29, 2021Apr 29, 2021
Sreeram SivaramakrishnanSpeed should not killA few days ago, I came across a tweet where someone was complaining to the police about a Mercedes which was being driven at over 150 kmph…Feb 1, 2021Feb 1, 2021
Sreeram SivaramakrishnanAllocating leads to salespeopleby Sreeram S. & Arjun S.KJan 9, 2021Jan 9, 2021
Sreeram SivaramakrishnanExposing salespeople to costsby Sreeram S. & Saurabh MalhanDec 26, 2020Dec 26, 2020
Sreeram SivaramakrishnanSales Force Motivation: Time to rethink the carrotby Sreeram S. & Saurabh MalhanDec 12, 2020Dec 12, 2020
Sreeram SivaramakrishnanCOVID and Sales — from B2B to D2Dby Sreeram S. and Anuroop KrishnaDec 1, 2020Dec 1, 2020
Sreeram SivaramakrishnanHow will the crisis end — possible scenariosThere is considerable speculation on how the current crisis can end. This article plots five broad scenarios.May 11, 20202May 11, 20202